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How do engineers and buyers currently find products and services online?

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Right now, and I mean right this second… there are thousands of engineers and technical buyers searching for industrial products, components, materials, and services across hundreds of industries and thousands of product categories. The web traffic on industrial directories alone is on the order of 500,000 visits per day. Read the rest of this entry »

Making our suppliers more accessible to engineers

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When industrial salespeople sign up for our site, they complete a detailed supplier profile including their products and services. Our system stores all this information in a database, and we use it to match engineering projects to the right suppliers. To show this we built some quick links to basic search pages that list this information in an easy to read way. We’re hoping by making this data accessible, our users will gain a deeper understanding of how our system works. Read the rest of this entry »

Help suppliers help you by posting complete project details to Industrial Interface

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The first time engineers post a design project to Industrial Interface,  they usually don’t write a book about their application.  We get it.  First time on some weird website… why would you waste your time filling out a long form?  When we see these vague projects we reach out to get the details and welcome you to the community.  It’s during that conversation that you really open up. You tell us all about your application, what you’re trying to do, what the big project is, problems you are having, things you’ve tried, etc. Read the rest of this entry »

You are missing business from your current customers so try our Partnership Landing Page

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If you are a technical salesperson and have ever pinged an engineer who just spec’d in another supplier for a part you could have supplied, then this post is for you.

The problem Sales people face is two fold:  (1) Figuring out who the real decision makers are, and, (2) Making sure that you are meeting with that individual when they are working on relevant projects.  Even when you think you and your decision maker are best buddies and that you will get called when you are needed, you are probably missing business.

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Double the leads from your current customers: email marketing to engineers by engineers

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This post is meant for all the Industrial Supplier Firms thinking about e-mail marketing.

If you are in technical sales, this post is for you.  This includes Manufacturing Rep Groups, Distributors, and OEMs who want to get more business from their contact database.  There are a ton of reasons to Email Market and practically no reasons not to.  So, why haven’t you started? Because it seems like such a big task that you don’t know where to start?  Well, I’m here to tell you where to start and how we can help! Read the rest of this entry »

Engineering fundamentals, resources, tools, calculators, forums and more

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Every time I ask engineers about resources they use, someone mentions eFunda “Engineering Fundamentals”.  I’ve been here often because the site has good SEO and shows up in searches, but I’ve never been a fan.  I took another look recently and decided that the site has cleaned up it’s act a little, although I still maintain that most topics can be easily found through a Google search.

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Industrial parts search on steroids

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I know a lot of people still like to browse online industrial listings even though Industrial Interface will do all that work for you, so we created a great little search engine that indexes 40 of the most popular and comprehensive listings on the web.

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Industrial trade magazines and online content for engineers and designers

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When I got my first job as an manufacturing engineer, my boss immediately told me to get a subscription to Machine Design Magazine. “Awesome!” I thought to myself, followed by, “I wonder how much that’s gonna cost?”

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